Hi there, my name is Guisti (pronounced “Juice Tea”), and I’m the founder and
creator of Doodleloo Books. My vision for Doodleloo was born in 2020, right in
the middle of COVID. Like many of us, I asked myself, “What will truly fulfill
me?” The answer was simple: I love children, and I find joy in creating stories
that help them grow, learn, and discover the importance of values and morals
during their most formative years. That’s
how the tale of Doodleloo, a kindhearted elephant on a lively farm, first came
to life. Seeing children light up when reading about Doodleloo’s adventures
ignited a passion in me to keep creating more stories filled with laughter,
lessons, and love. I didn’t want the journey to stop at the pages of a book. I wanted kids to feel excited when they see the brand Doodleloo, to wear it, live it, and make it a part of their everyday adventures. That’s when I expanded Doodleloo into a children’s clothing line designed with comfort, quality, and imagination in mind. Each piece is made to let kids express themselves, explore freely, and feel proud of who they are. Our clothing is also created with eco-conscious messages printed on select pieces. I believe children can make a difference in making the world a greener place, helping animals, spreading kindness, and embracing their creativity. These messages are more than words on fabric, they are daily reminders that kids can change the world simply by being themselves. Doodleloo isn’t just a brand. It’s a celebration of childhood, a reminder that every child is capable of greatness, and a way to give kids stories and apparel that inspire them to dream big. That’s the heart of Doodleloo : Be free. Be true. Be you.